|
[ Next Issue ] [ Archives ] [ Previous Issue ]
 |
 |
 |
|
 |
 |
|
|
 |
 |
Keep your dreams alive. Understand to achieve
anything requires faith and belief in yourself, vision, hard work,
determination, and dedication. Remember all things are possible for those
who believe. ~ Gail Devers
|
 |
|
|
Opportunity Knocks:
Creative Ways to Make a Living Without A Job
Have a Great Idea
for a Business?
Test the Waters Before Diving In
|
 |
|
Valerie and her rescue dog,
"Cokie Roberts" |
By Valerie Young
Now and then I meet someone (usually a young person) who tells me they really
like helping with people, so they're thinking about going into Human Resources
or HR as it's commonly referred to. They imagine themselves sitting in their
large private office eagerly awaiting a long line of interesting employees with
interesting problems in need of interesting solutions.
Ask most people who are already in HR though and they're likely to paint a very
different picture. Instead of spending time helping people, most people in HR
spend the better part of their jobs days dealing with the "administrivia" of the
business
world -- hiring, terminations, benefits, pensions, payroll, and all too often,
petty grievances.
A
lot of jobs seem different from the outside. Think about your current career or
job. Now that you're there, is it what you thought it was going to be? Probably
not.
Fantasy vs. Reality
Entrepreneurs are not immune to this "leap before you look" syndrome. Take the
classic bed and breakfast fantasy. Clients often tell me they love the idea of
selecting the colors and the furnishings, picking fresh flowers from the garden
for the breakfast table, greeting the guests, and generally making everyone feel
at home. Once the guests check out, they picture themselves settling into a big
comfy chair with a good book or perhaps puttering in a Zen-like perennial
garden. Utter bliss.
Once the real estate is purchased, most people don't have the capital to hire
others to do the cooking, cleaning, and bookkeeping. As a consequence, once the
decorating is done and the garden is planted, they realize they've become a
combination short order cook/chamber maid/bookkeeper!
Every business has its more mundane parts -- especially in the beginning when
you're bootstrapping your business or are a "solo-preneur." But still, the goal
is to love more of the work than not. So, before you leap, you need to check out
just how wide the expanse is between fantasy and reality.
How do you test out a business idea? Well, if you truly do want to run a bed and
breakfast (and for people who are natural hosts, there are lots of wonderful
aspects of running a B & B) the best way to get your feet wet without taking a
financial soaking is to become a B & B sitter. Just like it sounds, sitters take
over the day-to-day operations of established inns so the owners can go on
vacation or otherwise get away. Companies like
Deserve a Break actually match B & B owners in Australia and New Zealand
with experienced relief workers. Similarly, in the UK, farmers can turn to a
decades old company called
Loring, King and Loring for relief and contract milking and agricultural
staff.
Another option is to go to "school." Sticking with our B & B example, you don't
need to earn a four year degree in hotel and restaurant management to learn how
to run an inn. Many B & B's offer weekend workshops for aspiring inn-keepers and
some owners do individual consulting. If there are no classes in your area,
contact a local B & B and ask if they'd let you intern with them in exchange for
some free staffing time once you're trained.
Getting Prospective Customers
to Put Their Money Where Their Intentions Are
Even large, well established companies look before they leap. Hotel
giant Hyatt ran an ad in the New York Times Magazine for its new Life
Care community in Briarcliff Manor, New York. What caught my eye was not the
fact that a hotel chain is branching out into senior housing, but rather the
clever way Hyatt went about testing the waters before making a significant
financial investment. Here is the fine print:
Through this marketing material, Classic
Residence by Hyatt is exploring the market demand for a Life Care community
in Briarcliff Manor. By joining the Priority Reservation Program, you are
expressing your interest in future residency at Classic Residence by Hyatt
at Briarcliff Manor. A Priority Reservation agreement is not a Continuing
Care Residency Agreement. All deposits will be held in escrow at Bank of New
York. You may obtain a full refund of the reservation system deposit, with
interest earned at the prevailing rates at any time for any reason. If a
refund is requested, however, you forfeit your priority number and benefits.
Your status in the program is subject to the terms of the Priority
Reservation Program, which are explained in the Priority Reservation
Agreement. Classic Residence by Hyatt is currently under development, with a
proposed opening date of 2009. Hyatt is a registered trademark of Hyatt
Corporation.
How smart is that? In this case, it paid
off. Hyatt withdrew plans to open the community due to escalating construction
costs.
Think you'd like to borrow from the Hyatt model to explore market demand for
your own high priced product or service? Before you start cashing any checks,
keep in mind that the people sending you money are not investors. And as such
you can't use prospective customer's money until you actually decide to move
forward with your enterprise and your customers have signed a clearly spelled
out agreement on the front end. This is definitely one place where you'll want
to employ the services of an attorney. But still, if your business idea lends
itself to a similar approach, it's a fascinating example of testing the waters
by getting prospective customers to put their money where their intentions are.
There are lots of ways you can look before you leap into a new business. For
example, you can:
-
Talk to people who are doing the kind of work
you think you'd enjoy. Find out what they love -- and don't love -- about
their work, what a typical day is like, and what they would have done
differently if they had to do it all over again.
-
Read "how to" books. It may not give you the
total picture, but at least you'll know more than you did.
-
Search for "how to" Web sites. As with reading
books, it is not the same as test driving a business idea, more like
sticking a toe into the information pool.
-
Work for someone else in a similar business.
Depending on the business, you may be asked to sign a non-compete clause.
Then again, if your goal is to start a specialized summer camp, the smartest
way to see if you'd like running a camp is to first work at one.
-
Take classes. Check with your local adult
education program, do a search for schools specializing in your area of
interest, or seek out online courses. You never know what's out there until
you look. For example, The Institute of Culinary Education in New York City
offers courses in how to write a proposal for a cookbook, breaking into food
writing, and how to be a food stylist/ photographer (ICECulinary.com).
-
Join an industry association. In addition to
getting their publications, most associations offer conferences, seminars,
and other opportunities to learn from and connect with people in your
prospective line of work.
-
Hang out with people who are already doing
what you think you'd like to do. If you've got an inventive mind but have
never acted on it join a group like the Inventors Network in Minneapolis (InventorsNetwork.org),
Washington, DC (DCInventors.org),
or Springfield, MA (IRNetwork.org).
You'll find a list of networks by state at
InventNet.com.
-
Find a mentor. Some people will mentor you for
free. However, depending on how much time and training you need, you should
expect to pay your mentor. If that person is successful in the business
you're considering, it will be well worth the investment.
-
Volunteer, intern or apprentice. I had the
opportunity to chat with Steve Curwood, host of
Living on Earth, an engaging environmental news and information program
heard on over 300 National Public Radio stations. Naturally the first thing
I did was pump him for information on how someone would go about getting
their own program on public radio. Before trying to pitch an idea, Steve
urged anyone interested in being on the air to first volunteer at their
local station so they can learn first-hand how public radio works.
-
Take on a few clients or assignments for free.
In addition to gaining experience, building confidence, and developing a
portfolio or track record it's a great way to see how you like the work
before making a larger investment of time and money.
-
Start small. Everyone wants to go from nothing
to having their own full blown business in a day. Not only is it not
possible but you'd miss invaluable lessons. But perhaps most importantly,
starting small once again allows you an opportunity to dabble in a new
enterprise before deciding if it's right for you. Small steps add up.
Changing Course began when I sent away for a cassette tape on how to break
into the newsletter business. That was over 10 years ago. Today I have over
22,000 subscribers. The key is to just begin.
Do you have a great idea for a business? There are lots of ways to test the
waters before you dive in head first. Ralph Waldo Emerson once said, "Don't
be too timid and squeamish about your actions. All life is an experiment. The
more experiments you make the better."
Add Your Two Cents
Want to comment on this
article?
Click here to hop over to the Changing Course Blog!
About the Author
"Turning Interests Into Income" expert Valerie Young abandoned her corporate cubicle to become the Dreamer in Residence at ChangingCourse.com offering resources to help you discover your life mission and live it. Her career change tips have been cited in Kiplinger's, The Wall Street Journal, USA Today Weekend, Woman's Day, and elsewhere and on-line at MSN, CareerBuilder, and iVillage.com. An expert on the Impostor Syndrome, Valerie has spoken on the topic of How to Feel as Bright and Capable as Everyone Seems to Think You Are to such diverse organizations as Daimler Chrysler, Bristol-Meyers Squibb, Harvard, and American Women in Radio and Television.
To read more
articles about how to work at what you love without a job go to
ChangingCourse.com/articles
|
|
|

|
|
Limitations live only in our minds. But if we use our imaginations, our
possibilities become limitless. ~
Jamie Paolinetti |
|

|
|
|
Featured Resource
Business Success
Bootcamp for Fitness Enthusiasts
Are you (or is
someone you know) a personal trainer, fitness instructor, conditioning coach, or
other independent fitness professional… or want to be? Are you passionate about
being healthy and fit and helping other people do the same? Do you want to stop
working twelve hour days and still grow your business by an extra $4000-$5000 a
month?
Then I
encourage you to seriously consider grabbing a seat at fitness entrepreneur Ryan
Lee's third Personal Trainer Business Success Bootcamp happening this September
in Connecticut (Fair warning: his first two Bootcamps sold out fast). The theme
of this year's mega-event is Work Less Make More.
It would be
impossible to share all the rave reviews from past attendees but here are a few
standouts to give you a feel for what it's all about…
“[The workshop
was] awesome, fantastic, fabulous, fun, informative, high energy, non-stop
excitement. I will be back. Thanks Ryan, I am amazed and awed.”
~ Susan Ripley,
Fit for Teens
“I can surely
double or triple my income in the next year. I can't wait to get back to London
and start kicking a_ _!”
~ Gavin Walsh
“As a newcomer to
this industry, I learned more valuable and immediately useful information in 3
days than I learned in 12 years of attending events in my previous industry!”
~ Lindee Goodall
“Ryan Lee's
Bootcamp is the single best fitness event of the year. The quality of successful
independent fitness professionals is on post above all the best. If you have any
aspirations of running your own successful business in fitness, you must attend
this event.”
~ Jason White, Strength Radio
Ryan is
bringing together a world-class group of speakers on a wide range of
income-generating and time-saving topics including…
-
How to
earn an extra $100.00 a day with your own fitness blog
-
How to go
from being a local fitness professional to an international fitness
celebrity (gotta love those big dreams!)
-
Secrets of
$75,000 per year part-time trainers: How to transition away from traditional
one-on-one training
-
How to put
your entire fitness business on autopilot (I happen to know this speaker and
he absolutely knows his stuff)
Ryan has
helped over 17,525 fitness professionals to dramatically increase their income.
In addition to knowing Ryan personally (you will LOVE him), I'm also in a
“mastermind” group with one of Ryan's star students -- a really great guy named
Craig Ballantyne out of Canada who is rapidly closing in on a seven figure
income. (And speaking of rapids, I'll be white water rafting, rock climbing, and
mountain biking with Craig and a buch of other entrepreneurs next week in Aspen
-- I'll be the one returning in a cast! But I digress…)
When you read about the speakers and all of what will be covered I am confident
you will be as impressed as I was. But what I KNOW will blow you away is the
price. Ryan has made this event affordable and accessible to just about anyone.
To learn more
about this impressive business- and income-growing training event for fitness
professionals at all stages of their careers, go to
ChangingCourse.com/recommends/fitnesstraining
|
Even if you are on the right
track, you'll get run over if you just sit there!
~ Will Rogers
|
|
|
|
|
|
|
|
In the confrontation
between the stream and the rock, the stream always wins - not through
strength, but through persistence.
~ Buddha
|
|
Be a Part of Valerie's New
Book
Do you secretly worry
that others will find out you're not as intelligent and competent as they
seem to think you are? Do you
often dismiss your accomplishments as a "fluke" or "no big deal?" Do you
sometimes shy away from or obsess about taking on greater challenges because
of nagging self-doubt? Are you crushed by even constructive criticism,
taking it as evidence of your ineptness? Are you waiting to be exposed as an
impostor, fake, or fraud?
If so, join the club!
It's estimated
that 70 percent of people have experienced these feelings of intellectual
fraudulence which are especially common among first generation
professionals, creative types (Mike Myers says he's always waiting for the
"no talent police" to show up at his door), students, and others. Fearing
that we have somehow managed to fool others, "impostors" live in fear that
sooner or later we are going to be "found out."
In
March I signed a *big*
book deal with Crown Publishing Group to write a self-help book on the
so-called Impostor Syndrome. The phenomenon was first discovered by
psychologists Dr. Pauline Clance and Dr. Suzanne Imes. My book will
explore existing research on impostor feelings combined with my own
doctoral work on women's internal obstacles in achievement realms,
observations from a variety of disciplines on issues of confidence and
competence, and the anecdotal experiences of thousands of people who
have attended my workshops from such diverse organizations as Boeing,
Intel, MIT, Society of Women Engineers, and many more.
I am
committed to including as many voices and experiences as I can -- including those of people seeking to change course. Simply said, I need
your help.
For
the next few months I'll be posing a different question designed to help
me better understand how impostor feelings manifest in the lives of my
readers. I hope you will take a moment to share your thoughts, stories,
fears, and solutions with me so that I may, in turn, help more people to
feel as smart and competent as they truly are.
Question of the Week
The
theme this week is “success.” What does success mean to you… or in other
words, how do you define success? Do you see success as being the same
or different from “achievement” or “ambition” and if so, why and how?
Please
include as much information as you feel comfortable sharing -- first
name, current occupation, age, racial/ethnic background,
state/province/country. Share as much or as little as you like. No
matter what you share, I think just reading other people's stories will be
enlightening to all.
Thank
you in advance for your input and support. I couldn't do this without
you!
Share Your Response
Click here to
share your answer to this Question of the Week
Valerie Young
Recovering Impostor
ImpostorSyndrome.com |
An idea can turn to dust
or magic, depending on the talent that rubs against it.
~ Bill Bernbach
|
|
Guest
Article
3
'A-Ha' Success Principles That Have Reshaped My Business
By Alexandria Brown
Over the past two years I've
immersed myself in learning. Because my business is marketing, I
have mostly attended and spoken at marketing seminars. But I
also make time to attend seminars and listen to audio programs
on personal development as well.
Why?
You should actually
work
harder on yourself than you do on your job. I first
learned that from
Jim Rohn, whom some call the father of personal development.
Some call him America's foremost business philosopher, but I
just call him brilliant. (Jim was one of Tony Robbins' first
mentors, too.)
There are three success principles
I learned over the past year that I wanted to share with you. I
call them my "a-has" because they put my attention on areas I'd
never thought of. And following these guidelines has helped me
skyrocket my income.
1. You are
the average of the five people you hang around the most.
When I first heard this quote from
Jim Rohn, it struck a big nerve in me. Robert Allen says
something similar, that your income is the
average of the five people you hang around the most. (Yikes!) I
realized I needed to surround myself with people whom I wanted
to be like. I still love my old friends, but I needed to be
around people who take risks, think big, and talk about great
ideas instead of the latest celebrity gossip or how much they
hate their jobs.
What first opened up my circle of
influence was attending seminars. I continually go to seminars
on marketing, business, and personal development. There are so
many great seminars going on every month all around the country,
at all price points. You have no excuse not to get out there and
meet people who are playing big!
2. Your
habits create your future.
Brian Tracy talks a lot about this. Your daily habits create
your long-term results. Your habits today will determine your
outcomes tomorrow. If you want to be a millionaire, you've got
to have millionaire habits. If you want to be a great leader,
you must have the habits of a great leader. If you want to get
in shape, you've got to have the habits of a fit person.
What new habit can YOU put into
place right away? I wanted to put into place a millionaire
habit. Because I detest budgets (and enjoy spending), I needed
an easy way to save money. So now I have 10% of my income
automatically go into a savings account that I cannot touch.
3. Make
sure your environment supports you in playing big.
I recently had the chance to hear
a dynamic woman named
Artemis Limpert speak at an event in Dallas. There she
pointed out that when you have a pet fish that's sick, you treat
the water, not the fish. Your success depends more on your
environment than you know, but it's extremely important that you
give yourself an environment that supports you at the level you
want to BE at. (Note that she did NOT say the level you are at
now!)
My add-on to that is pay attention
to these three areas of your environment:
First, your physical
environment. Do you love your office? Are you
surrounded by attractive things? Do you have a nice view or at
least a beautiful piece of art to look at? I pay a pretty penny
for my waterfront pad, but I can't tell you how inspiring it is
every day to look out at the peaceful water, sailboats, blue
sky, and palm trees. You don't have to spend a lot of money on
your environment. Little touches like candles, flowers, music
you love, and photos of friends and family can go a long way.
(Even if your office is the kitchen table!)
Second, your emotional
environment. Are you getting the support you need from
your family and friends? It's up to YOU to ask for what you
need. If they cannot provide it, find a support group, a
mastermind group, or a coach. I recently joined a mastermind
with 4 other entrepreneurial friends, and I'm finding it
wonderful to have an instant advisory board for support. I can
bounce ideas off them, ask for help with problem solving, share
my victories, and sometimes just vent!
Don't forget your
intellectual environment as well. Jim Rohn says, "Are
you feeding your brain protein every day, or are you just giving
it candy?" Most Americans sustain their brains solely on candy -
that is, useless television shows, news, and gossip. Are you
stimulating yourself with big ideas and new learning? Again,
check out a seminar, take a teleclass, or buy some books or
audio programs. (I love listening to programs on CD, so I can
learn while driving around in my car.)
Do YOU have a favorite
success principle? Please share it!
I'd love to know if you have a
success principle that's changed your business or your life for
the better. Please send it to me at
Alexandria@EzineQueen.com with the subject line "My
Principle."
About the
Author
Alexandria K. Brown, "The E-zine
Queen," is author of the award-winning manual, "Boost
Business With Your Own E-zine." To learn more about her book
and sign up for more FREE tips like these, visit her at
ChangingCourse.com/recommends/ezinequeen
Note from Valerie
Alexandria Brown is an
extremely successful Internet marketer. She'll be holding
her LAST EVER Online Success Blueprint Workshop this fall. If
you're ready to leverage your business and increase your
potential, go read more about this program at
ChangingCourse.com/recommends/blueprintworkshop
As part of her workshop, Ali
has set up a series of telephone interviews to teach her
simple, proven 7-step plan. Sign up and learn more by going
to her site at
ChangingCourse.com/recommends/blueprintcalls
|
|

|
Sometimes we stare so long
at a door that is closing, that we see too late the one that is open.
~ Alexander Graham Bell
|
|

|
|
|
Upcoming Workshops and Teleclasses
Turning Your Interests into
Income:
The Opportunity Hour Teleclass With
"Opportunity Analyst" Valerie Young

There
really is no shortage of creative ways to get paid to do work you truly love.
The problem is most people don't know how to profit from their passions.
Viable and
fascinating business ideas are literally all around you. You just need to
know where to look!
Listen in
as serial "Opportunity Analyst" Valerie Young delves into her vast
Opportunity Files to reveal some fascinating ways that regular people -- just
like you -- have turned their interests into income!
You don't
even need a lot of money. All it takes is a little creative thinking, which
is a good thing because
Real Success Without a Real Job
author Ernie Zelinski calls creative thinking "the poor man's
wealth." Ernie was spot on when he said, "There is nothing quite as
exhilarating as coming up with a brilliant
idea, putting it to good use, and eventually being rewarded
handsomely for my efforts by the marketplace."
So join a
community of dreamers and dream doers for an exhilarating hour of creative
thinking, opportunity angling, and possibility-provoking fun! The rewards
could be enormous!
Do you have ideas ideas
or interests but you're just not sure if and how you can turn them into
income? Post your ideas at Fast
Track Headquarters on the Q & A Discussion Forum and they could be
selected for the Hot Seat at the next Opportunity Hour Teleclass!
Monday,
August 11,
2008
Morning
Session
10:30-11:30 a.m. Eastern Time
Free for Fast Track Members*
$19.00 for Non Members**
Click Here to Register |
Evening
session
7:00-8:00 p.m. Eastern Time
Free
for Fast Track Members*
$19.00 for Non Members**
Click Here to Register |
*This
series is free to current members of the
Fast Track Your Dream
Community.
**100 percent of Non-Members registration fees go to the non-profit
micro-grant organization
TrickleUp.org**

Alexandria Brown's Online Success Blueprint Workshop
Teleclass Series
Ali's
offering a sneak peak of her simple, proven 7-step formula
in a series of free Teleclasses she's doing over the summer.

During this series of 75-minute calls, you'll discover:
Click here to sign up for Ali's Free Online Success
Blueprint Teleclass Series
If you're ready to leverage your
business and increase your potential, go read more about
this program at
ChangingCourse.com/recommends/blueprintworkshop

Shanghai Photography Expedition
Join
professional photographer Shelly Perry on American Writer's
and Artists Institute's first-ever trip to China… And find
out just how easy it is to turn your snapshots into cash—and
enjoy the fun, freedom, independence, and travel
opportunities that freelance and stock photography deliver.

You'll…
-
Have
fun exploring one of the fastest-changing cities in the
world—while you get hands-on practice applying new
photography skills…
-
Experience Shanghai in the company of like-minded
travelers without worrying about whether or not you
speak the language or know the city…
-
Learn from a professional photographer the best
techniques for shooting pictures that sell for $50,
$150, $250—and even higher…
-
Return home with the most amazing pictures to hang on
your wall and show your friends…
Shanghai, China
October 23 - 28, 2008
Seats are
limited. Go here for more details:
ChangingCourse.com/recommends/shanghaiphotography
|
|
Life is an adventure, dare it. ~
Mother Theresa |
|
|
|
|

The View From
the
Other Side
“I
get to do what I like to do every single day of the year. “I tap dance to
work, and when I get there, I think I'm supposed to lie on my back and paint
the ceiling. It's tremendous fun.”
~ Warren Buffet,
the second richest man in the
world and arguably the most successful American investor in history
 |
|
Resources for
a Change
Have an Animal-Related Business… or Spin?
Being on the radio, whether as a guest or an advertiser, is a great way to
get publicity for your business. Animal Radio is the largest nationally
syndicated radio show on animals airing on over 90 markets, as well as on XM
Satellite Radio and is America's first full-time animal radio channel.
Recent guests include comedian and original host of "The View," Joy Behar,
Grammy winner Emmylou Harris, fish trainer Dr. Pomerlaeau, and Debbie the
Rat Lady (who knew?!). If you tune in this weekend, you'll hear an interview
with fellow Changing Course reader Dyan diNapoli aka
The Penguin Lady. (Some of you met Dyan when she attended and then spoke
at my annual workshops.) Also this weekend I'll be speaking on great
business ideas for animal lovers. The fact that my business has nothing to
do with animals tells you that all you really need is a related hook to grab
the attention of the media. To submit your own article, story idea, or audio
or to advertise go to
AnimalRadio.com.
FabJob
This site features “how
to: guides to starting a wide range of livelihoods like catering, acting, floral design, screen writer, personal fitness trainer,
wedding planner, yoga teacher, etiquette consultant, art curator, stand up
comic, and butler… just to name a few. (ChangingCourse.com/recommends/fabjob)
Make Money Writing Children's Books
If have a passion for young people, and would love to make money writing for
children or teenagers, read on. For over 34 years, the Institute for
Children's Literature has been helping aspiring writers like you become
published -- and paid -- writers. The course materials are outstanding plus,
you'll be matched with a published author who'll review each assignment and
help propel you to success. The course is affordable, you can take it at
your own pace, and many students sell articles before even finishing the
course! (ChangingCourse.com/recommends/childrenslit)
Jump on the Green Entrepreneurial Wagon
 If you
passionate about the environment as I am, and want to learn more about
what creative entrepreneurs are doing to address global warning and
other threats, check out Brian Dumaine's book
The Plot to Save the Planet: How
Visionary Entrepreneurs And Corporate Titans Are Creating Real Solutions
To Global Warming. I have not read it but it looks like
something that might jumpstart your own entrepreneurial juices. Not
looking to start a big company? Then how about a speaking business
educating high school kids about the green opportunities that await
them! ChangingCourse.com/bookstore.htm
Note: Changing Course does not accept
paid advertisements from any of the resources listed here. This list is
provided to expand your thinking about just how many interesting ways there
are to make a living without a job!
|
 |
|
|